At any time when he receives such impersonal invites, he by no means attends the occasions, however nonetheless sends congratulatory cash as a present.
Danh mentioned he doesn’t really feel comfy receiving these QR codes, that are encrypted with checking account data. He appears like he’s obligated to ship cash, and greater than the rest, he feels that the bride and the groom don’t respect their company.
He recollects one marriage ceremony he attended at which company had been passing round a card with a QR code on it earlier than the reception even began. He discovered it distasteful. “That is no completely different than going to a restaurant and splitting the invoice afterward,” Danh mentioned.
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A pattern marriage ceremony invitation that includes a printed QR code and map code. Photograph by T.H.V. |
Nevertheless, not everybody discover the codes as impersonal and robotic as Danh regardless that many do, with some going so far as to name them “insulting, disrespectful and dystopian.”
Le Lan, 30 years previous, from the capital’s Ha Dong District, Hanoi, finds marriage ceremony invites with QR codes fairly widespread, with two out of three invites she acquired lately being of this kind. Company can use their banking app to scan the QR code and ship the couple the quantity of congratulatory cash they need, all in lower than a minute. After the marriage, the bride and groom can account for the entire transactions from their app.
“I’ve attended many weddings the place QR codes are displayed proper subsequent to the congratulatory cash field or on the banquet desk. I discover it fairly handy: you don’t need to ask the bride and the groom for his or her checking account, and there’s no want to arrange the envelopes, which may additionally simply get misplaced,” Lan mentioned.
Tuan Dzung from Ho Chi Minh Metropolis additionally finds these marriage ceremony invites with QR codes a handy technique on this trendy life. The 27-year-old man has been dwelling removed from residence for a very long time. Because of geographical distance, it’s tough for him to return again each time his associates get married.
Prior to now, he needed to ask for a favor from completely different individuals at hand the bride and the groom his congratulatory cash in his stead, not eager to ask the bride and groom for his or her checking account data. Nevertheless, he hasn’t all the time managed to search out somebody, so he’s generally needed to wait till the subsequent time they’ll meet up with the couple to present them his present.
When he will get married, Dzung plans to have a QR code printed on his marriage ceremony invites as properly to make it simple for his associates who stay distant.
Like Dzung, many individuals these days are in favor together with checking account data together with marriage ceremony invites, and most suppliers within the business provide this service. A social media neighborhood specializing in marriage ceremony invitation printing with 100,000 members averages greater than 30 posts a day promoting personalized printing companies, most of which embrace QR code printing.
Mai Anh, proprietor of a Hanoi wedding-related service supplier enterprise on Nguyen Trai Road, Thanh Xuan District, mentioned demand for QR code printing has elevated lately. Most of her purchasers are younger individuals from the capital metropolis and neighboring provinces.
“Prior to now, {couples} had been nonetheless hesitant for worry of being seen as grasping, however {couples} now are extra open-minded. A QR code makes it simpler for marriage ceremony company and simplifies marriage ceremony group,” Mai Anh mentioned.
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Younger {couples} more and more print checking account numbers on marriage ceremony invites for visitor comfort. Photograph by VnExpress/ Hai Hien |
Psychologist Nguyen Thi Tam from Hanoi believes that this pattern is going on as a result of younger individuals are likely to comply with no matter their associates are doing. This additionally fits trendy society fairly properly since almost 75% of Vietnamese adults have a checking account and usually interact in financial institution transfers.
In response to the State Financial institution of Vietnam, within the first seven months of 2023, transactions through QR code elevated by 124.15% in amount and 16.12% in worth in comparison with the identical interval in 2022.
“In my view nonetheless, regardless of its benefits, QR codes on marriage ceremony invites don’t go well with Vietnamese customs and traditions,” Tam mentioned.
Cultural knowledgeable Nguyen Hung Vi, former lecturer on the College of Social Sciences and Humanities, Hanoi Nationwide College, mentioned marriage ceremony cash is supposed to signify solidarity. The concept is that the neighborhood joins arms in serving to a younger couple construct their new life by materialistic means.
“Each financial institution switch and QR code are new methods of transferring cash within the trendy world. There’s nothing improper about them in the event that they work for particular contexts and circumstances, particularly for individuals who have geographical variations and are unable to attend the marriage in particular person,” Vi mentioned.
Nevertheless, Vi does consider that printing QR codes on marriage ceremony invites or backdrops isn’t precisely tasteful and may not be acceptable for Vietnam’s cultural panorama.
Taking Thanh Danh’s instance, psychologist Nguyen Thi Tam believes that many individuals, as they obtain marriage ceremony invites printed with QR codes, assume transferring cash is a should – like a debt to be paid – therefore really feel uncomfortable about each the marriage, and even the bride and groom themselves.
Ngoc Minh, 23 years previous, from Bac Ninh, initially deliberate to print checking account data her marriage ceremony invitation, however she was suggested in any other case by the print store, the place employees members talked about that the strategy was not conventional.
So, Minh determined to ship two sorts of invites: one with a QR code for her associates and colleagues, and one other model and not using a QR code for her mother and father’ company (to keep away from unfavorable gossip on the marriage ceremony both approach).
To keep away from placing themselves in a good spot, Tam advises {couples} who’re planning their marriage ceremony to place themselves within the company’ footwear and consider the scenario rigorously, as an alternative of constructing selections fully primarily based on their private preferences.
“Marriage ceremony cash is inherently a delicate matter, there isn’t a must make it right into a discomforting factor that may doubtlessly upset or damage your company’ emotions. In the event you’re inviting them, accomplish that politely and gracefully,” Tam mentioned.